Crowdfunding Video Production for Kickstarter Campaign

The Draft Video

In the process of crowdfunding video production, we spent several days filming to show that the monitor is suitable for different areas of activity. One of the stages was the creation of a draft (interim) video. Undoubtedly, this is an essential part of the product video production process.

We collected all the available shots so the team and the client could evaluate whether the overall concept was followed and whether the shots corresponded to the desired aesthetics and the client’s expectations.

In addition, draft editing during the crowdfunding video production process helps to immediately determine if there are errors and if additional filming is needed. This helps to make the necessary changes in the early stages of product video production, which saves time and resources.

Final Video

I suggest you check out our crowdfunding video production result. I’m glad to get the experience of creating a film for such a product. The team and I have done much work, from pre-production to providing a full range of necessary post-production services. 

As a result, we got an informative product video that maximally demonstrated all the features and benefits of the monitor and its use in various areas – from professional service to everyday tasks.

The Crowdfunding Campaign

As I said, this project involved the fulfilling of the Kickstarter page with content. We prepared a logo and corporate identity for the campaign and created GIFs, icons, animations, and many other elements in a single design. In addition, we also additionally made short videos to demonstrate the functional product.

FREQUENTLY ASKED QUESTIONS (FAQs)

What is Crowdfunding Video Production?

Crowdfunding video production is creating a film that helps to present an idea and a product better. The main purpose is to tell as much as possible about the features and benefits of the project. During crowdfunding video production, we create a scenario with a clear story (beginning, middle, and end) and think over a strategy for presenting the product to reveal its competitiveness among other similar ideas. As a result of crowdfunding video production, we get a complete film that will arouse interest and trust in it and, as a result, attract investors for financing.

What are the Steps Involved in Product Video Production?

The stages of product video production always depend on the specific project and its requirements. However, I would describe the process of product video production as a whole. I single out the following stages that are used in my practice: pre-production (determining goals and objectives, target audience, writing a script and storyboard, planning shooting and props), filming process, post-production services (editing, working with sound and effects, grading, leveling the tempo of the video, creating titles).

What are the Key Components of Post-production Services?

Post-production services include several processes necessary to turn the raw material into a fully finished film with the desired tone of voice. When providing post-production services, the team and I perform: editing (creating a complete frame stream), grading (adjusting shades, contrast, brightness), sound design, creating VFX or 3D animation (if the project requires it), adding graphic elements, titles, transitions, rendering and export of a fully finished video.